Marketing that Scales requires a Blueprint, not a "Quick Fix."
Most businesses hire for the doing before they’ve done the thinking. This leads to "random acts of marketing" that drain your budget and your time. I work differently. I align your journalism-grade brand story with high-tech tracking to build a growth engine that actually lasts.
The Process
Step 01: The Strategy Audit
The "Front Door" (Required)
Focus: Investigation & Identification.
What happens: I perform a deep-dive audit of your funnel, tech stack (GTM/GA4), and brand narrative to find your "Revenue Leaks."
The Deliverable: A customized marketing Roadmap.
Investment: $895
Note: Credited toward your first month of execution if you upgrade to the 90-Day Marketing Build within 14 days.
Step 02: The 90-Day Marketing Build
The "Project" Intensive
Focus: Infrastructure & Foundation.
What happens: I take the roadmap from Step 01 and spend 90 days building your assets—landing pages, email sequences, and 3 months of content.
The Deliverable: A fully-loaded marketing machine ready for launch.
Investment: $3,959
Step 03: The Concierge Retainer
The "Partnership" (Invite Only)
Focus: Scalability & Management.
What happens: I become your Fractional Marketing Lead. I own the PR, the Ads, and the Analytics, so you can step out of the marketing department for good.
The Deliverable: Consistent, data-backed growth and monthly executive reporting.
Investment: $2,959 / month
Note: 6-month minimum.
While I love a clean GTM setup and a high-ranking keyword, I never forget that there is a human being on the other end of every click. I build strategies that treat your audience like people, not 'traffic.' Because at the end of the day, marketing should feel like a conversation, not a high-speed chase.
Why a Journalist-Turned-Marketing Expert?
I don't guess; I investigate. Most agencies give you templates. I find your unique "hook" and build your tech around it.
I cut the noise. My first job is usually telling you what to stop doing so you can focus on what actually converts.
I speak the language of ROI. With a background in Tech SEO and GTM, I prove the value of every word I write.
FAQ
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Because swinging a hammer without a blueprint is how budgets get wasted. The Audit ensures we are building the right house.
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We still start with the Audit. It’s the "Discovery Phase" that allows me to hit the ground running on day one.
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Start-ups without a budget or businesses looking for "hacks" over systems.
"Working with Sarah was painless. I had the confidence that things were being done behind the scenes, and not only that, the SEO optimization started to actually work while she was in the process of changing my site! I started receiving more of the right inbound leads, and less of the spam that I had been receiving before. What's more, she guided me along the way and answered all of my questions. She's a fantastic person to have in your corner!"
— Beth