Marketing that makes sense, so you can get back to your business.
Analytics-led strategy, SEO, Google Ads, and PR for growing businesses, plus white-label expertise for agencies. Fifteen years of experience and one calm point of contact.
Your marketing probably isn’t broken. It’s just a little Frankenstein.
A website here, an ad campaign there, a content calendar nobody loves. Each piece made sense when you added it.
Together, they’re loud, expensive, and hard to read. I help you figure out what’s actually working, fix the foundation, and build from there, with a plan you understand.
How I can help
The Audit | $2,975
A clear picture of what’s working, what isn’t, and what to do next. A recorded deep dive, a written blueprint, and a working session to walk through it together.
The Foundation Build
We fix the basics so everything else works harder: tracking you can trust, website and SEO fixes, and a 90-day content and PR plan. Details coming soon.
The Partnership
A senior marketing partner without the full-time hire, with steady monthly support across SEO, Google Ads, and PR. Details coming soon.
For agencies: I work behind the scenes as a senior white-label partner. Details coming soon.
Not sure where to start? The audit is the easiest way in. [Tell me what you’re working on]
Why Work With Me
What working with me is like
You’ll always know what’s happening and what’s next, with a short written update each week.
Plain language. No jargon, no mystery.
Honest timelines and honest answers, including “not yet.”
One point of contact: me. Office hours are Monday to Friday.
Results and credentials
131% more web visits and 80% more returning visitors for an e-commerce brand
45% higher click-through and 30% higher conversion across three new markets
100K to 1.5 million monthly views for a publication brand
$250,000+ raised through PR support for cancer foundation
About 170 Google and Bing Ads accounts managed
78 guest lectures at 20+ colleges and universities
DigiMarCon speaker, 2023 to 2026
Master’s in Digital Marketing Analytics
Hi I’m Sarah
I blend journalism, psychology, and analytics, and I teach digital marketing at the college level. If you ask my students, I’m the professor who listens first and solves second.
Working with Sarah is like striking gold! In the ever-changing landscape of digital, social, and content marketing, Sarah continues to develop cutting-edge strategies for her clients and partners. She demonstrates an obvious commitment to continuous education that keeps her breadth of industry knowledge sharp, all while communicating her expertise in easy-to-understand terms. Sarah is approachable, professional, skillful, and genuinely interested in helping your business grow!
— Katie