I build the systems that give your story a home.

I spent years as a journalist uncovering the "why" behind the story. But as the digital world shifted, I noticed a heartbreaking trend: brilliant founders and brands were telling incredible stories, but their "pipes" were broken. Their tracking was lying, their websites were cold, and their emails were ghosting the very people they wanted to serve.

I realized that a great story is only as powerful as the system that carries it.

Today, I’ve traded the newsroom for the blueprint. As a Marketing Systems Designer, I bridge the gap between soulful brand narrative and technical integrity. I don’t just look at data; I look for the human connection. I audit and reinforce the "Big Three" junctions—Website, Data Tracking, and Email—to ensure your brand’s signal translates into measurable, sustainable growth.

My mission is to move you away from disconnected tactics and toward a unified digital ecosystem that protects your story, your data, and your time.

The Goal: A solid foundation. A seamless journey. A story that actually reaches the people who need it.

While I live and breathe marketing, I am also human. When I am not working on client projects, you will find me traveling to different places, working at concert and sports venues while flexing my customer service skills, reading somewhere quiet, or working with animal rescues to help animals in need of rescue and rehabilitation.

QUICK FACTS:

-B.A. in Communication Studies & Print Journalism, specializing in digital marketing and public relations.

-Graduated from college with a 3.9 GPA

-Worked in different capacities such as News Reporter, Content Manager, Digital Marketing Manager, Social Media Director, and Public Relations Manager for different companies in New Jersey, Massachusetts, Maryland, Virginia, Washington DC, Pennsylvania, New York, Maine, Illinois, Oregon, Texas, and the UK (to name a few!).

-Adjunct Professor in Entrepreneurship and Marketing

CERTIFICATIONS:

HubSpot Inbound Marketing
Hootsuite Social Media Marketing
Google Search & Display Marketing
Google Analytics (GA4)
HubSpot Email Marketing
HubSpot Content Marketing