Hi, I’m Sarah DeGeorge.

After fifteen years in the digital marketing trenches, I have built and fixed just about everything you can imagine. But after a decade and a half deep in the technical pipes, I realized something exhausting. The more we obsess over data and optimization, the more we ignore the actual humans involved.

I am here to change that.

I approach business through three very specific lenses:

• Journalism: I have a relentless drive to find the truth. I look past all the marketing jargon to find the core story that actually matters.

• Psychology: I care deeply about how people feel. A website or a business is not just a collection of metrics. I want to make sure your people actually feel safe and understood when they interact with you.

• Education: As a university professor, my favorite moments are not when a student gets an A. They happen when I can help someone navigate a real challenge so they can keep going. I bring that exact same human mentorship to the founders I work with.

I stopped trying to build loud, complicated machines on the internet. Instead, I help founders who feel completely overwhelmed by the endless noise of their own business.

I use my background to strip away the chaos, look at your market positioning with a calm set of eyes, and give you a straight path forward.

I believe in touching grass. I believe that being stuck or frustrated is just part of the process. And I believe that stepping back is often the only way to find your actual potential.

If you are looking for a high-pressure marketing guru who wants to scale you to the moon yesterday, I am not your person. But if you want a partner to help you find the honest, functional heart of your business again through a simple, straightforward audit, let us talk shop.